The Odd Couple

Niagara Region - Recycling


Introducing 'Poly' the Plastic Bag and 'Greycie' the Grey Box. They may seem like an Odd Couple, but they belong together. Like Oscar and Felix from the 1970s sitcom, plastic bags and paper don't seem to match up well, but bundled plastic bags and stretchy plastic outer-wrap do belong together with paper, boxboard and cardboard in your Grey Box.


Client: Niagara Region Recycling

Stuff, Tie & Toss Campaign

Brand development including: mascot Illustration

Primary firm: Form & Affect Creative


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